The Clean Eating epidemic (if you will) has had a pretty easy ride until several weeks ago when the whole thang was pulled into question in a series of articles, programs and interviews with top dogs from both sides of the argument. No doubt, you have all been desperately awaiting to hear some form of statement from The Skinny Dippers. We would simply hate to disappoint, so here it goes, our two cents…
The whole concept is pretty simple and honestly, patronisingly obvious: eat more vegetables and less processed foods and you will feel better. No one can argue with this, not really. We certainly wouldn’t when our brand is based around wanting to offer a simplified, delicious and ‘stripped back’ product and we our selves enjoy a largely natural and often plant based diet.
In its original form ‘Clean Eating’ was a nice idea, it seemed honest and fuss free. But then as the clean eating craze gained momentum, it also gained many add ons. Eating bread was no longer part of the deal and butter seemed utterly sinful. Guzzling goji berries was a must and turmeric took over. For many the concept became an obsession with an almost cult like following. This is when the ‘health claims’ and suggested restrictions began to spiral.
The unfortunate result of all this it that those of us who do like croissants and butter and the occasional wispa are left feeling somehow inadequate and unhealthy. Only last weekend we were hid behind our stall at Fare Healthy trying to secretly sip a can of coke (aka contraband) to avoid any disapproving stares from the surrounding beacons of health.
Encouraging people to eat more vegetables and ‘super foods’ seems entirely positive. However, it is the suggested restrictions which are slightly troubling. These restrictions create feelings of guilt when eating should be a truly relaxing and enjoyable experience. Once we begin being told we shouldn’t be eating certain things, I feel that these eating habits can become obsessive.
Obvs, I understand that eating an entire multi pack of wotsits doesn't do me any favours, but I also feel passionately that eating a flake when you're feeling fed up does more good than bad. We mustn't lose sight of the fact that while food is supposed to nourish us, its also suppose to make you feel happy and relaxed. So, if you want a little something processed, I say have it and don't let anyone put you down for it either.
For me, eating is just as much about my mental health as my physical health. I enjoy eating the right foods for my body, but I also enjoy the occasional indulgence and its sad to me that the latter has been vilified. It’s time we take this whole thing back to basics and remember that in order to be a healthy person, we don’t have to be so extreme, just sensible. It’s all in the balance!
We mustn't forget the sadness we feel on rejecting a slice of cake and the happiness induced from a slice of pizza... Surely this moment of joy does more for our health than avoiding the gluten might.